
Diary studies
Find out how people use your product or service so you can improve it. Use simple things, like diaries, to record their everyday experiences using your product.
Discover what people really value with bespoke research
Build appealing propositions with our experienced players
Discover how consumers use your product or service
Harness innovation to reduce vulnerability to fuel poverty and design smarter consumer protection
UX/UI excellence from a team of proven heavyweights
See beyond what people say to understand what they do in smart homes around the UK

Find out how people use your product or service so you can improve it. Use simple things, like diaries, to record their everyday experiences using your product.

We can take responsibility for the entire design development cycle and build you a winning digital experience that is consumer-proven, technically robust and developer-ready.

If we want consumers to take up new energy services they must first understand them. We looked into deciphering the language around Demand Side Response (DSR) with our Home Truths® panel.

How to articulate what the key value of your product and services? We ran a 1 day workshop to refine language around a groundbreaking new proposition

As renewable energy generation grows, matching available electricity supply to consumers’ demands gets harder.
We looked at how Electric vehicles could help to balance the grid by testing DSR with domestic EV users. Can this fit into people’s lives? Or will they reject it if it takes away their control?

We gathered the best in the industry to run a 1-day bootcamp-style hackathon where this super-team developed a free open-source tool to score and publicly test solutions to UK fuel poverty.

People are different, especially when it comes to energy. They want different things and do different things to get what they want. Segmentation puts similar people into groups.

We conducted a bespoke four-day design sprint with Big Clean Switch to help them design, build and test a digital platform that allows energy customers to make informed choices about their home energy improvements.

Decarbonisation of the energy system will change the way that consumers use and buy energy. If you want to ensure that your innovation is inclusive for all it is essential that you understand consumer risks. We created a manual with structured tasks to help you identify your risks and consider how you might address them.

We’ve done various studies to understand how life shapes energy use. We use sensors to see beyond what people say to what they do, and models to relate behaviour to energy use.

Imagine people bought energy services, like a warm home, instead of units of fuel. Our consumer segmentation report is essential reading to developers of energy services.

60,000 electric vehicles were bought in UK last year. We interviewed electric car drivers to see what they thought about letting energy suppliers control their charging.
Millions of households live with illnesses made worse by the cold. What if you could prescribe a warm home to them? We thought we’d try this out by prototyping a smart energy service for households suffering from a cold-related chronic illness.

Back when smart heating controls first came to market government wanted see how easy they were to use to inform their policies.

People often find their heating controls confusing and hard to use. Most put up with problems like drafts or damp. We knew people liked better control. BEIS wanted to find out how they actually used it, so we used our Living Lab of 100 homes to find out.
We succeed when you succeed: leverage our unique position
We are helping shape the policy landscape for the next 25 years
Matchmakers for government and entrepreneurs
Use Catapult modelling tools to validate propositions across the wider energy system
We collaborate with innovators to deliver projects that move towards decarbonisation goals
The Energy Systems Catapult is a not-for-profit set up by government to help the energy sector innovate. PeopleLab is home to our Consumer Insight team.
Find out more about the rest of the Catapult here then get us involved.
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Cannon House, 18 The Priory Queensway
Birmingham B4 6BS8
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